WKBN and CBS Give Valley Viewers The News They Need In The Morning
CBS This Morning is the fastest growing national morning news, and WKBN First News This Morning is the fastest growing morning news in the Valley—increasing 16% in household viewership so far this year. Both newscasts are focused on giving viewers the news they need with less fluff.
WKBN First News also has a new look in the morning, with Lauren Wood and Dan Martin joining Rich Morgan.
CBS launched the hard-news format nearly three years ago with Charlie Rose, Gayle King, and Norah O’Donnell and recently hit the 1,000 episode milestone.